Getting cosmetics to sit nicely on the skin during the cold, winter months has its challenges. First, the freezing winds and indoor heating sap all of the moisture out of our skin, then when we try to compensate for the redness, dullness, and blotchiness by using makeup, it can end up accentuating the areas and looking even worse. Luckily though, if you use the right products and techniques, you can make your complexion and overall makeup look even and glowy — even in the harshest of winters.
Here are the tricks I like to use.
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Don’t skimp out on the moisturizer
This is technically a skin care tip, but because it’s such an important aspect to how your makeup will sit, I had to include it in here. Skin should always be well moisturized prior to plopping any makeup on your face, but it’s especially crucial during the winter months. The last thing we want is to have foundations and other products accentuate textured skin and cling on to dry patches. Moisturizing will ensure that all of your makeup products glide on smoothly and always look their best.
Stray away from matte foundations
Mattifying makeup pronounces dehydrated skin because these formulas work to absorb moisture and prevent light reflection. Usually this is great news for oily skin types, however, if your skin is oily and dehydrated, it can be a good idea to opt for a finish that lands somewhere in between matte and dewy (aka natural and satin). And if you find that you still have shine by the time you’re finished applying all of your makeup, you can always kick some of it back with a light dusting of powder only in the areas you need it. And if you have a dry skin type, matte foundations usually tend to be a no-go anyways, so opt for ultra hydrating formulas that have a dewy finish.
Satin finish foundation options for oilier skin types: Nars Natural Radiant Foundation, Giorgio Armani Luminous Silk Foundation
Dewy finish foundation options for drier skin types: Maybelline Fit Me Dewy + Smooth Foundation, Becca Aqua Luminous Perfecting Foundation
Fall in love with cream and liquid formulas
As I mentioned above, mattifying makeup absorbs moisture, which is the opposite of what we want when our skin is dehydrated. This is why it’s usually best to opt for cream and liquid formulas during the wintertime, as these products tend to hold a great amount of moisture in them; allowing the skin to have a luminous, hydrated, and healthy finish and no obvious flakiness or dryness showing through.
Contour/bronzer options for oilier skin types: Bobbi Brown Foundation Stick (opt for a shade a few shades darker than your skin tone)
Contour/bronzer options for drier skin types: RMS Contour Bronze